Gaborone, Botswana – Rail Park Mall in partnership with the National Blood Transfusion Services (NBTS) will from the 8th – 13th of February 2021 celebrate early valentine’s day, with a weeklong blood donation drive at the mall for members of the public.
The initiative which has been held annually since 2013 is part of Rail Park Mall and NBTS’s “commitment to encouraging the public to donate blood to relieve the bleeding national blood bank.
Held under the theme, “You are just my type, give me blood”, the Rail Park Mall’s Centre Manager, Obakeng Tebele said as it has become a norm that they partner with NBTS to host a public activation in harmony with Valentine’s Day. This initiative encourages the public to be compassionate and show love by giving blood as the country’s blood bank is running low.
“The national outcry from NBTS about blood shortage in the country has affected everyone, more so in the times of a pandemic like COVID-19. It is important to have patients who need blood helped early so that they can leave health facilities speedily, to avoid contracting other infections. As Rail Park mall, we create such partnerships to educate our customers and shoppers in a relaxed environment”, said Tebele.
Rail Park Mall Marketing officer, Keletso Sebogodi in her part said: “As one of Botswana’s biggest malls, it is our responsibility to support our communities and those in need. We hope to raise awareness and educate the masses through this initiative on the numerous benefits of donating blood. We are always keen and proud to host such events at Rail Park Mall, which highlight the many ways we can all make an important contribution to our communities through these worthy causes. We intend to use the mall’s +- 600, 000-foot traffic per month to our advantage”.
“We have also partnered with other stakeholders who will have loads of giveaways for all the participants of the blood donation drive. We are grateful for partnerships from Multichoice Botswana, Kamoso Africa, Orange, Botswana Insurance Fund Management and Pledge 25 Club for coming on board in this noble occurrence.”
For her part, Botswana National Blood Transfusion Services (NBTS), Chief Registered Nurse, Recruitment Coordinator, Annah Mothuti said currently the country is in severe shortage of blood as annualy, about 45 000 units of blood are needed but the country currently collects a mere 23 000 units.
“We urge people who are above 50kg and aged between 16 – 65 to come forth and help raise our collection units. Blood saves lives as it is used by cancer patients, during childbirth, by accident victims, people who lost blood during operations, and for many other medical conditions”, said Mothuti.
Visit https://www.facebook.com/RailParkMall to find out more about the Blood Donation Drive event.