De Beers Group launches the 2020/2021 De Beers Group designers initiative – Shining Light Awards

Celebrating young jewellery designers across Botswana, Canada, South Africa & Namibia.

De Beers Group today announces the launch of the De Beers Group Designers Initiative (DBGDI)-Shining Light Awards 2020/2021 jewellery design competition. De Beers invites youth jewellery designers to showcase their talent by designing an exciting , innovative diamond jewellery line that embodies this years’ theme –  The Evolution of Love and Life.

DBGDI is a youth Beneficiation skills development initiative aimed at inspiring , igniting and enabling  young jewellers (aged 18 – 35) with world class jewellery design and manufacturing skills in each of  the De Beers Group diamond producing countries  – Botswana, Canada, Namibia, and South Africa . 

This year’s theme sends a powerful message of hope and resilience  at  a time when the world continues to evolve & innovate at lightning speed, humankind must continue to search for meaning. We must continue to make life brilliant by gaining strength through our traditions, our culture and our passions that have made us resolute for centuries, now more than ever celebrating love & life.

Pat Dambe, Vice-President of Corporate Affairs and Government Relations, De Beers Global Sightholder Sales, said: “As a company we are passionate about enabling and empowering youth with skills in jewellery design that can propel them into the enchanting world of the diamond value chain. We are always awestruck  by how these young jewellery enthusiasts interpret the theme to make gorgeous designs that are relevant to today’s consumer.  The designs are truly unique , thought provoking and celebrate the rarity and timelessness of Forevermark diamonds. I urge all who meet the criteria , to apply and stand a chance to be awarded a once in a lifetime opportunity to enhance your jewellery design skills through a 12-month post graduate programme at Politecnico di Milano in Milan Italy , the design and fashion capital of the world or a 12-month goldsmith training in South Africa or a 3 month exposure at a De Beers Group business unit . “

The success of the  De Beers Group Designers Initiative (DBGDI) over the past 23 years in South Africa, 11 years in Botswana and Namibia and 2 years in Canada is due to the sustainable partnerships that have motivated aspiring designers . Partnerships with producer country Governments, Universities, Technikons, incubators, Sightholders, media and Forevermark have resulted in over 30 beneficiaries of the Shining Light Awards over the years who have gone on to open jewellery stores, establish game changing brands and work for world renowned jewellery companies.  This could be you!

Shining Light Awards is a launch-pad for future diamantaires to the world of natural diamonds .Entries for the 2020/2021 competition will open on the 30 January  open and will close on 31 March 2021. For more information, guidelines and inspiration, please visit www.shininglightsawards.com

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BOTSWANAUNPLUGGED is an exclusive online news and lifestyle magazine created for upwardly mobile citizens with distinguished tastes. Based in Gaborone, Botswana; UNPLUGGED is a quintessential online news and lifestyle medium (platform) which strives to speak to the soul of the country’s upscale lifestyle by setting its sights on the passion that permeates our region.

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