Masa Square Hotel has managed to bag yet another impressive sponsor for their much-anticipated fashion show which will take place on 20th October 2018. The hotel revealed that the popular South African brand, Woolworths has come on-board. The much-loved food and clothing brand will sponsor P30 000 towards the Masa Square Hotel Fashion Mentorship Programme, an initiative introduced in 2017 to much acclaim. By supporting the programme, Woolworths is doing its bit to invest in the growth and development of young talent in the fashion industry.
Masa Square Hotel General Manager Mr. Greg Soutter said the hotel is honoured to have a household brand like Woolworths come on-board. “It is truly humbling to see the tremendous support that many corporates have shown us by helping us cultivate the immense talent that Botswana’s fashion and textile industry has to offer. By empowering the youth, we are investing in the development of our Nation.”
The Woolworths brand prides itself in delivering the best quality and style. Innovation also forms an important aspect of their values. As a business-first hotel, Masa Square Hotel has shared its passion for doing business in the digital age as today’s consumer is exceptionally tech-savvy.
Held and hosted under the theme, “Fashion in the Digital Age”, seven (7) budding fashion designers will be mentored by seven (7) professional designers from the local industry. Over the months, the mentees will be tasked with designing an exclusive collection for the Show. The purpose being to provide inspiration and key business tips from a variety of speakers who are directly and indirectly stakeholders of the creative industry.
“Like Woolworths, Masa Square Hotel believes in discovering the difference, by being innovative. This year’s theme, Fashion in the Digital Age, speaks to that, something different, yet relevant to how technology plays a significant role not only in our daily lives but in business as well. We believe the theme speaks to innovation, job creation and diversification and growth of Botswana’s fashion and textile industry and of course the economy,” concluded Soutter.